The main tasks would be:
 
§  HTML 5 management of all Web parts (Full stack).
Good knowledge of Adsense and Google Analytic (All Tracking and performances part).
Adsense: https://www.google.com/adsense/start/#?modal_active=none (in the same family AdMob: https://www.google.com/admob/)
GA: https://www.google.com/analytics/
 
§  Scratch-Card (and its development) = Web Acquisition tool
 
§  Dashboards for OEM / Carriers
Developing Web Dashboards for our partners, in a GA style.